Global PMM, Creators for Business Solutions, Family of Apps job vacancy in Meta – Jobs in New York

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Job Details
Company Name :
Meta
Company Location :
New York, NY
Job Position :
Global PMM, Creators for Business Solutions, Family of Apps
Job Category :
Jobs in New York

Job Description :
Creators are at the core of how of content is produced and communities are built across Facebook and Instagram. Brand partnerships (branded content, branded content ads, affiliate marketing, creator commerce) enable creators to build a business on Meta and to thrive and grow. The Creators for Business Go-To-Market Product Marketing Manager (PMM) role is a unique opportunity to sit between product and sales to develop go-to-market strategy, planning and activations.In this role, you will apply your knowledge of branded content, creators, and advertisers to drive go-to-market planning, develop long-term multi-product strategy and influence product development, resulting in increased monetization to our creators. As the global go-to-market “general manager” who coordinates across multiple product teams and apps, you will be in the unique position to drive a holistic work-stream that align stakeholders, establishes prioritization/resourcing, and most importantly, delivers market-leading, customer-centric, video solutions so businesses can thrive.

Global PMM, Creators for Business Solutions, Family of Apps Responsibilities:

Lead development, socialization, and execution of global go-to-market planning and packaging with regional Product Marketers, marketing, communications, product, and sales teams
Understand market, competitive landscape, and target audiences, to create actionable global sales enablement programs for creators (business audience)
Guide and partner with cross-functional teams (both global and regional) in developing internal and external communications, product documentation, and sales collateral that brings to life our creator ecosystem and the partnership opportunity it brings
Manage high-priority, fast moving decisions and communications regarding our product and go-to-market strategy
Work hands-on with key stakeholders to advance project milestones

Minimum Qualifications:

Bachelor’s Degree
Experience in product marketing, go-to-market, or product commercialization
10+ years experience in content marketing, advertising, creator and/or content partnerships marketing, branded content, influencer marketing, or relevant fields
Experience developing and leading cross-functional project plans and communications with clear timelines, action items, and owners
Experience partnering closely with sales teams, creator/influence partnership teams, as well as external clients and agencies (media and talent)
Experience gathering and analyzing customer and market feedback, translating this information into customer enablement materials
Proven track record of influencing behavior at a variety of levels in the organization, including cross-functional leaders
Experience simplifying complex communications with technical, business, and external stakeholders
Track record of collaborating with cross-functional teams to drive results

Preferred Qualifications:

MBA Degree in Business or Marketing
Experience in direct sales or in creator marketing at a platform, publisher, or talent agency
Experience working in brand advertising
Experience working directly with content creators or digital publishers on branded content or influencer marketing sales
Interests for brand storytelling, video content marketing, digital creators, and influencers

Facebook is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.Facebook is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

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